Optimize the In-Store Experience With Walkbase TREQ
Transform Your Business With the Power of Behavioral Data
What are your customers doing in-store before they make a purchase? How do you know if store layout and merchandising decisions are working? Harness the power of your customers’ behavioral data to measure the impact of in-store retail media, make more informed decisions, maximize sales and enhance the in-store experience with Walkbase TREQ.
The solution consists of five main components — Merchandising, Occupancy, Queue Analytics, Traffic and In-Store Retail Media Measurement — to help you focus on areas that can make the biggest impact on your store’s performance. Data pulled from highly accurate sensors placed throughout your store is presented in real time and in a meaningful way, making it easy for you to quickly make improvements to your operations.
Merchandising
Drive better merchandising strategies and more sales.
Learn MoreOccupancy
Measure occupancy with more than 99% accuracy.
Learn MoreQueue Analytics
Understand how queues impact performance.
Learn MoreTraffic
Optimize pathing and dwell time for higher conversions.
Learn MoreIn-Store Retail Media Measurement
Measure and maximize the impact of your network.
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Build a Strong In-Store Retail Media Strategy
TREQ gives you the tools and data you need to take your in-store retail media network to the next level. Its use of advanced sensor technology to measure customer behavior can help you determine optimal screen placement, link ad impressions to video plays at every screen and deliver more relevant messaging to shoppers. You can also provide online and in-store closed loop attribution to brands to show the value of your network and create and monetize new marketing audiences — such as the 40% who visit the pet aisle and don’t convert — when you connect your behavioral data to point-of-sale and loyalty data.
Learn More Implementing Walkbase TREQ
Experience the full benefits of TREQ with a complete implementation or choose a path that meets your specific needs.
Total Store
Implement all facets of the TREQ solution, including sensors installed throughout your entire store and tags placed on key assets.
Retail Media Measurement
Focus on installing sensors at or above digital displays in your store to measure advertising impressions and video plays in real time to prove the impact of retail media efforts.
Occupancy Measurement
Start by measuring and reporting on the number of occupants in your store with sensors at entry and exit points with 99% accuracy.
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