Gain Actionable Insights to Transform the Retail Experience

Retail

Enhance the in-store experience and improve performance.

Walkbase helps retail stores understand shopper behavior with real-time data, combining advanced sensor, point-of-sale and other store data sources together to uncover actionable insights. Through precise footfall, pathing and dwell data points, Walkbase gives retailers the tools to truly know what is happening in their stores, allowing them to maximize in-store retail media revenues, optimize layout and merchandising decisions, improve sales conversions and deliver targeted, highly relevant marketing to customers in store.

Key Benefits for Retail Stores

Gain real-time analytics data and identify patterns in shopper behavior, including pathing and dwell time.

Maximize conversions by optimizing store layout and merchandising strategy.

Measure ad impressions and video plays to prove the value of in-store retail media.

Create audiences for digital advertising platforms and reach customers digitally in store at the point of purchase.

Prevent loss by identifying suspicious in-store behavior and potential shoplifting.

Solutions for Retail

Merchandising

Drive better merchandising strategies and more sales.

Occupancy

Measure occupancy with more than 99% accuracy.

Queue Analytics

Understand how queues impact performance.

Traffic

Optimize pathing and dwell time for higher conversions.

In-Store Retail Media Measurement

Measure and maximize the impact of your network.

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