Measure In-Store Behavior With Walkbase

About Us

Founded in 2010, Walkbase is the leading in-store analytics and marketing solutions provider for retailers. Just like web analytics platforms have revolutionized the online shopping experience, Walkbase provides the same level of measurability to brick-and-mortar stores.

Based on indoor location technology that leverages highly precise sensors, the Walkbase platform provides real-time analytics on customer behavior to help retailers optimize operations, increase revenues and enhance the customer experience. It analyzes in-store actions, such as pathing and dwell time, measures the impact of marketing on physical stores, including retail media networks, engages customers with personalized in-store marketing and links the online and offline customer journeys together.
As part of the STRATACACHE family of digital media and marketing technology companies, Walkbase is transforming retail across industries by marrying actionable insights with powerful, interactive digital solutions.