Retail Analytics Tips and Industry Trends
Blogs
By Björn Sjölund
Privacy by Design: In-Store Millimeter Wave SensorsIn a time when privacy concerns drive consumer trust and regulatory standards reshape operational priorities, the retail sector...
By Ben Reynolds
5 Ways Leveraging In-Store Retail Analytics Can Lead to Higher RevenuesHow are you collecting and leveraging in-store customer behavioral data today? If you're like many retail stores, you...
By Erik Adams
6 Commonly Asked Questions About In-Store Retail MediaIn-store retail media has become an essential part of the omnichannel marketing mix, enabling retailers to unlock new...
By Björn Sjölund
Millimeter Wave Tech for In-Store Behavior InsightsUnderstanding customer behavior within stores is essential for improving the shopping experience and driving additional revenue. With actionable...
By Ben Reynolds
Fight Rising Retail Shrink With Sensor TechnologyRetailers are grappling with an escalating challenge: retail shrink caused by theft and fraud. According to the Council...
By Ben Reynolds
In-Store Retail Media: Capitalize on Increased Foot TrafficA recent article published by Grocery Dive highlighted the fact that specialty and discount grocers are driving...
By Erik Adams
First-Party Data & Creating Personalized ExperiencesGlobal digital signage solutions company, Scala, held its “What’s in Store for Retail Media Networks” event at DMEXCO...
By Chris Riegel
Data-Driven Retail Media: Screen Placement & Ad StrategyHow do you maximize the potential of your in-store retail media network? Determining the right number and locations...
By Ben Reynolds
Key Takeaways from the IAB’s Standards for In-Store Retail MediaIn-store retail media networks continue to gain traction with both retailers and advertisers. Projections estimate that this year...
By Erik Adams
Key Takeaways From Groceryshop 2024Earlier this month, retailers and brands met at Groceryshop in Las Vegas to discuss the latest innovations, trends...
By Erik Adams
Reactions and Insights From DMEXCO 2024The Digital Marketing Exposition and Conference (DMEXCO) recently wrapped up in Cologne, Germany, and teams from the whole...
By Ben Reynolds
3 Ways Walkbase Boosts In-Store Experiences & RevenueIt’s time for retailers to start preparing for the holiday season, and this year, the work should really...
By Ben Reynolds
Measuring the Impact of In-Store Retail MediaThe market for in-store retail media is growing fast, with spending projected to surpass $1 billion by 2028,...
By Ben Reynolds
Elevating the In-Store Customer Experience With Behavioral DataThe majority (83.7%) of U.S. retail sales still take place in physical stores (eMarketer, 2024). But with...
By Walkbase Team
Walkbase TREQ: The Key to Successful MerchandisingIn-store retail analytics are an essential resource for retail stores to optimize the effectiveness of their merchandising efforts....
By Walkbase Team
Why Foot Traffic Data is Critical for Retail Store SuccessFoot traffic is an essential metric for retail businesses to understand store performance. According to a study conducted...
By Walkbase Team
Retail Analytics: 3 Key Strategies to Improve MerchandisingThe retail analytics market is thriving and expanding rapidly. The market, valued at USD 5.29 billion in 2020,...
By Walkbase Team
Walkbase TREQ: Understanding the In-Store Customer JourneyAs the retail landscape rapidly evolves, the rise of online shopping and e-commerce presents ongoing challenges for...
By Walkbase Team
Transform Your Grocery Store with Walkbase TREQThe global grocery market is expected to generate $1.9 trillion in new sales by 2023, an increase of...
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